CLEAR MORTIFEE

MERCHANDISE DESIGN FOR A MUSIC VIDEO INSPIRED T-SHIRT, CELEBRATING IDENTITY AND SELF-EXPRESSION.

Project

Roles

  • Illustration

  • Graphic Design

  • T-Shirt Merchandise Design

Tools

  • Procreate

  • Adobe Photoshop

  • Adobe Illustrator

Year

2022

The client wanted to create a t-shirt inspired by the music video Honey Boy, which beautifully translates their expressive, immersive sound into a visual experience. The design captures the essence of the video, where Clear Mortifee moves through a space of mirrors and honeycomb-shaped reflective surfaces in a ceremony celebrating their truth. Featuring lyrics from the song and a key screengrab from the video, the t-shirt serves as a wearable reflection of the powerful themes of identity and self-expression.

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